Rebranding hershey's chocolate, Packaging Design projects, chocolate bar with strawberry flavour. (primary,secondary and tertiary packaging)

by - Monday, October 05, 2015

Hi guys..
Today i want to share one of my projects this sem, what projects?
PACKAGING DESIGN,
For this projects i am rebranding hershey's chocolate, create a new brand for this chocolate company,
I made hershey's chocolate with strawberry, yeah chocobar with strawberry.

1. Primary packaging
What is primary packaging?
Primary packaging is the first packaging of the product, they can be plastic, paper, etc.

So, this is the primary packaging of my projects, i choose soft pink for the primary color bcuz i choose strawberry for the flavour, it just simple packaging, its like box, i mean yeah for wrap the the chocolate.
I also use the simple labeling for this product, just nutrition facts, barcode, logo. 

2. Secondary packaging.
What is secondary packaging?
The packaging after primary packaging.


This is the secondary packaging of mine.


3. Tertiary packaging
What is tertiary packaging?
The packaging after primary and secondary, haahhaa.

And bonus, this is an infographic about hershey's company, swot analysis, company profile, etc.

and this is the mock up for the packaging.

and u know what, hari itu kita present madam cakap revita punya is yg paling comel and kemas. yeayyy

Ok, done.
Any question,?
Ask me on my GOOGLE+.. 
google.com/+RevitadesiHertin



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